10 Lead Magnet Ideas for Tanning salon
Grow your business with 10 effective lead magnet examples. Get more traffic on autopilot. Updated for 2025.
1
ShadeMatch AI Advisor
An AI wrapper that asks for skin tone, undertone, desired glow level, and event date, then outputs a personalized spray-tan shade and a tailored session plan. Ideal for brides-to-be and busy professionals who want precise results without guesswork, while capturing email leads for follow-ups.
AI Wrapper
2
7-Day Sunless Glow Jumpstart
A guided, 7-day content sequence with exfoliation tips, prep steps, and 1-2 light spray-tan sessions to achieve a natural glow before a big event like a wedding or vacation. Delivered as a downloadable guide and email series to boost signups and bookings.
Content
3
Prep & Aftercare Playbook
A concise, printable guide covering pre-tan skincare, patch testing, and post-tan maintenance to maximize color longevity. Reduces application issues and positions your salon as a trusted resource for event-ready skin.
Content
4
Quick-Glow Session Calculator
A simple calculator that estimates how many sessions you need to reach your target glow by a specific date and suggests the best package. Improves conversion by providing clear timeline and cost clarity for signups.
Tool
5
Bridal Glow Planner
A wedding-focused timeline for planning tanning around the big day, including color tests, final touch-ups, and optimal scheduling. Comes with a downloadable checklist and booking prompts tailored for brides.
Content
6
Local Bridal Glow Directory
A curated directory of local wedding vendors and salons offering spray tans, with exclusive discounts for subscribers. Encourages cross-promotion and captures leads from brides-to-be planning their big day.
Directory
7
Shade Selector Quiz
An interactive quiz that asks about skin tone, undertone, and preferred glow, then returns a recommended shade and session plan. Creates a personalized result page and collects email for follow-ups—great for brides and regular tanners alike.
AI Wrapper
8
Printable Glow Color Chart
A high-quality, printable shade chart mapping common skin tones to ideal spray-tan shades, helping customers choose confidently before their appointment. Builds trust and reduces friction at signup.
Content
9
Event Countdown Glow Calendar
A 6-week calendar with weekly tan prep tips, exfoliation cues, and scheduling reminders for weddings, proms, vacations, or other big events. Offered as a printable or digital calendar to keep leads engaged and booking.
Content
10
Sunless Glow Starter Kit Recommender
An AI-powered tool that builds a personalized at-home maintenance kit ( cleanser, moisturizer, exfoliant ) based on skin type, budget, and tanning frequency. Drives product upsells and collects preferences for future marketing.
Tool
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