10 Lead Magnet Ideas for Summer camp

Grow your business with 10 effective lead magnet examples. Get more traffic on autopilot. Updated for 2025.

1

Week-by-Week Camp Planner Tool

For parents of kids ages 6-12, this editable planner lets you map eight weeks of camp activities, packing lists, drop-off times, and reminders. It comes with printable calendars and saveable templates, reducing planning friction and showcasing your camp's structured approach.
Tool
2

Camp Cost Calculator

A simple, interactive calculator for parents of kids ages 6-12 to estimate total summer spend across camps and activities. It outputs a ready-to-share budget view that helps families compare options and see the value in your camp.
Tool
3

Ask Camp Pro AI

A lightweight AI wrapper for parents of kids ages 6-12 that answers common questions about camp schedules, safety, and daily routines. It delivers instant, helpful responses, increasing trust and driving inquiries into enrollments.
AI Wrapper
4

Safety & Prep Checklist

A printable, two-page checklist for parents of kids ages 6-12 covering health forms, allergies, drop-off/pick-up protocols, and what to bring. It’s practical, easy to scan, and positions your camp as safety-first to boost confidence.
Content
5

Camp Activity Sampler Video Series

Three short videos that preview typical camp days for kids ages 6-12, including crafts, games, and science activities. Sign up to access the full series and get a tangible taste of your camp experience, which boosts enrollment interest.
Content
6

Local Camp Directory

A curated directory of 15 local kid-friendly summer programs for parents of children ages 6-12, with quick details and contact info. It positions you as a trusted resource and increases brand visibility among families seeking options.
Directory
7

13-Week Summer Theme Ideas Calendar

Printable calendar with 13 weekly themes and three activity ideas per theme for kids ages 6-12. It helps families plan at-home activities and showcases the creative vibe of your camp to encourage signups.
Content
8

Packing List Builder

An interactive, age-aware packing list generator for parents of kids ages 6-12 that builds a personalized checklist by duration and activities. It streamlines prep and leaves parents primed to enroll in your camp.
Tool
9

Editable Emergency Contact Card

A printable wallet-sized emergency contact card for kids ages 6-12 with space for essential contacts, allergies, and medical notes. It's a practical takeaway that reinforces safety and provides a repeat touchpoint for lead capture.
Content
10

Family Camp Night Planner

A 4-week at-home family activity plan with camp-style challenges and a simple progress tracker for parents of kids ages 6-12. It gives families a taste of the camp rhythm and can convert curious readers into campers.
Content
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