10 Lead Magnet Ideas for SaaS

A ready-to-use Google Sheet that estimates activation rate, time-to-activate, and the ROI of onboarding changes for your SaaS. Includes segment-based benchmarks and one-click charts to visualize impact. Ideal for solo founders or small teams aiming to move users from trial to activated quickly.

A downloadable guide with 21 proven experiments across activation, retention, and monetization, plus simple implementation steps and KPI targets. Comes with ready-to-copy briefs, checklists, and templates you can deploy in days. Perfect for a solo founder or small SaaS team looking for rapid, credible growth moves.

An AI Wrapper that takes your plan names, prices, and features to generate persuasive pricing page copy, feature micro-claims, and FAQ blurbs. Export-ready blocks you can paste onto your site in minutes. Great for solo founders who want fast, tested pricing messaging without hiring copywriters.

A 7-day onboarding email sequence with subject lines, body copy, and CTAs tailored to your product tier. Includes tips for segmentation and timing to maximize activation. A high-value, plug-and-play resource for small teams wanting faster activation.

A simple, spreadsheet-based risk-scoring tool that flags accounts at risk based on usage, login frequency, feature adoption, and support events. Includes recommended remediation micro-actions per risk level. Ideal for solo founders and small teams to spot churn early and act fast.

An AI Wrapper that outputs a tailored onboarding plan for a chosen persona (e.g., SMB marketer, product lead), including step-by-step tasks, messaging, and in-app nudges. Helps you deliver personalized activation at scale without a large team. Perfect for lean SaaS teams focusing on product-led growth.

A practical, 2-page checklist for optimizing your pricing page, with copy, layout tips, trust signals, and quick A/B ideas. Includes a simple ROI scoring rubric to prioritize changes. Great for solo founders wanting fast, credible improvements.

A curated, printable directory of essential tools for activation, onboarding, analytics, and email outreach, with quick-use pairing suggestions. Keeps you focused on what to adopt next and can be gated behind a signup. Useful for lean teams plotting a lean tech stack.

A lightweight, spreadsheet-based dashboard template to track activation, retention, ARPU, and churn with ready-made KPI targets. Includes how-to instructions and sample data to customize quickly. For lean SaaS teams, this demonstrates measurable progress and invites upgrade.

A concise SEO playbook plus 5 high-impact tasks and templates tailored to product pages and landing pages. Includes a one-page checklist you can implement in a few hours. Ideal for solo founders seeking early organic traffic without a full-time SEO team.