10 Lead Magnet Ideas for Dog boarding service

Grow your business with 10 effective lead magnet examples. Get more traffic on autopilot. Updated for 2025.

1

Boarding Readiness Checklist

A 2-page PDF checklist designed for busy local dog owners prepping a dog for boarding. It streamlines drop-off logistics, reduces stress for dogs, and positions your service as organized and caring—increasing booking likelihood.
Content
2

Paws & Play Day Calculator

An interactive cost estimator for daycare, overnight boarding, and add-ons tailored to your area. It shows transparent pricing and recommended packages, building trust and driving higher quote-to-book rates for busy owners planning trips or long workdays.
Tool
3

2-Week Boarding Trial Plan

Step-by-step guide for introducing a dog to boarding with a two-week trial, including prep, acclimation, and success criteria. Reduces owner hesitation and encourages first-time bookings from anxious or skeptical dog owners.
Content
4

Daily Dog Update AI Template

AI wrapper that demonstrates how daily updates (photos, play recap, meals) can be generated for each dog. Includes ready-to-use prompts and sample output, convincing busy owners you deliver consistent value and care.
AI Wrapper
5

Local Doggy Services Directory

Curated directory of trusted local dog walkers, groomers, vets, and trainers. Offers mutual referrals and provides value to busy owners, increasing lead capture and local credibility.
Directory
6

Vet-Approved Boarding Prep Guide

Co-authored with a local veterinarian, this guide covers pre-boarding health checks, meds, crate acclimation, and routines. Positions the boarding service as safe, professional, and owner-friendly for sensitive pets.
Content
7

Packing List for Overnight Boarding

Comprehensive packing checklist for dogs staying overnight, including meds, comfort items, and feeding details. Helps busy owners prepare quickly, reduces drop-off friction, and boosts booking confidence.
Content
8

Emergency Care & Contact Card

Fillable PDF with emergency contacts, vet info, and care routines. Easy download during the booking process and a smooth data capture for follow-up marketing to busy owners.
Content
9

Boarding Package Comparison Cheatsheet

Side-by-side cheatsheet comparing boarding, daycare, and add-ons (walks, treats, meds). Helps busy owners pick the right package for their dog’s needs and increases average order value.
Content
10

New Customer Welcome Kit

A 5-part onboarding email series packaged as a downloadable welcome kit with process, safety measures, staff intro, and check-in tips. Reduces questions, builds trust, and nudges bookings for new customers.
Content
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