10 Lead Magnet Ideas for Bicycle shop

A quick, city rider–focused frame size and fit calculator that outputs your ideal frame size, saddle height, and basic setup tips. Built for urban commuters, it includes a prompt to book an in-store fitting or test-ride with the shop to convert interest into a sale.

Printable PDF with a 7-minute pre-ride check, post-ride care, and monthly maintenance tasks tailored for urban commuting. Perfect for urban commuters looking to save time and extend bike life, with a CTA to join monthly maintenance emails and exclusive shop tips.

AI-guided troubleshooting that walks a user through diagnosing a flat, chain issue, or brake problem with step-by-step repair instructions. Includes a shopping list of parts available at the shop and a prompt to schedule curbside repair or reserve gear—perfect for busy urban commuters.

Interactive route planner that builds bike-friendly commutes with bike-lane indicators, traffic notes, and elevation estimates for urban riders. Exports GPX or printable maps and captures email to share ongoing route updates and safety tips to support urban commuting.

Comprehensive gear guide for urban riders, covering lights, locks, fenders, bags, and budget-tier recommendations. Includes a printable checklist and a call-to-action to access exclusive in-store bundles—tailored for urban commuters.

AI-powered matchmaker that asks about height, commute distance, and budget to suggest a starter bike, helmet, lock, and lights for urban commuters. Results link to in-store inventory or a booking option for a fitting, making it a high-intent lead magnet for city riders.

Curated directory of local repair shops, mobile mechanics, and service partners tailored for urban riders. Includes quick contact details, service areas, and exclusive sign-up discounts to drive showroom visits and maintenance bookings for city cyclists.

Quick quiz that matches urban commuters to a bike category (hybrid, road, commuter, or e-bike) and budget range. Followed by recommended shop models and a direct booking option for a test ride, perfect for time-strapped city riders.

Interactive seasonal tune-up planner that builds a custom weekly maintenance calendar based on riding weather and mileage for urban commuters. Prints as a calendar and captures email to send reminder tips and exclusive maintenance offers for city cyclists.

Concise digital quick-reference card covering local cycling laws, lighting and helmet requirements, and safe-hand signals for urban riders. Provides a printable PDF and weekly safety tips to encourage compliance and safer riding for city cyclists.